We are definitely very excited about the launch of our newest designs with the talented Erin Flett! We have got some really great feedback already and are looking forward to the Spring/Summer Seasons.

The current (newspaper) issue of Mainebiz has a nice article on how this partnership formed quite serendipitously. The article highlights some of the reasons we think this partnership is so great for the style, direction, and uniqueness of the AU company and especially our raincoat cotton collection.

Download the PDF of the full Mainebiz article here.

Download our Spring/Summer catalog PDF to see the new line with Erin Flett.

Download the full 2010
Spring/Summer catalog PDF

The AU Spring/Summer catalog is now available! In it you will find the launch of our two new exclusive prints, a collaboration with the talented Erin Flett. The new prints are available in AU’s durable and stylish Raincoat Cotton.

Another recent addition to the Raincoat cotton collection is AU Diaper bags, which are fun and perfect for any mom-on-the-go!

For more information about any of our new products feel free to contact us or come into our Freeport or Westbrook locations!

Download the full Spring/Summer catalog PDF

We are launching for the first time an all exclusive bag line featuring bold fresh prints commissioned by textile surface designer, Erin Flett, with her sophisticated signature style of innovative, organic hip designs and colors. AU and flett quickly
determined that they were a great fit and collaborated to incorporate flett’s designs into AU’s universal and fun bag shapes.

The launch of the new AU prints by flett will be in AU’s Spring and Summer catalog which will hit the market this month. The AU-flett collaboration is the next step in proclaiming AU’s stance among the best looks and designs in the market, and revealing erin flett as an up and coming textile designer and artist.

These exclusive prints are simply not available anywhere else in the world and will be a must have for your next trip around town or for that special getaway.

The Vision

Seaside Maine is a constantly changing landscape of shapes and colors and is the inspiration for the new AU-flett launch. Maine waters are very tidal, and the flow they create is a visible, tangible, energy. “Worn Current”, the first of the two graphic prints captures the rhythmic energy of the swirling tide and wind which causes waves to crash onto the rocky shores and sandy beaches. It is a fluid graphic; it has no visible beginning or end.

“Island Edge” is a bolder, more geometric print mimicking the islands and the broken shards of colorful sea glass found in and around the granite outcroppings. Think deep watery blues and citrus greens, and urban chic grays.

New patterns are not the only fresh detail… AU is introducing a subtle, gray leather inspired by driftwood and bleached clapboard siding that is often found on the cottages of coastal Maine that are tucked in-between rocks and pine trees facing out on an endless sea.

Read the full press release here.

Wishing you every happiness this holiday season and prosperity in the New Year!
From all of us at Au

This past Tuesday and Wednesday we were fortunate enough to be a part of the Antiquarius Holiday Boutique at the Greenwich Country Club. The Boutique offers a stunning array of one-of-a-kind gift items by a selection of well-known, specialty vendors and a percentage of sales goes to support the Greenwich Historical Society.

For more information about the event and the Greenwich Historical Society, please visit their website.

The lovely folks over at Maine Magazine featured AU as one of your must-stop-shops for the holidays! You should pick up the newest copy!

Maine Magazine is an elegantly put together publication showcasing some of the most beautiful spots, the most unique events and people all in our lovely state. You can also connect with Maine Magazine on Twitter and Facebook.

Pick up the new copy of Maine Magazine at any of the locations below:

• Local Bookstores
• Hannaford
• Whole Foods
• Cumberland Farms
• Rosemont Market on Munjoy Hill
• and Bard Coffee in Portland’s Old Port

AU is participating in two fabulous retail events this weekend. Come check out our products first hand.

Twig Holiday Fair in the Coveleigh Country Club, 459 Stuyvesant Avenue (Milton Point) Rye, NY. The event runs Friday Nov 20^th 12pm to 8pm and Saturday Nov 21^st 9am to 5pm.

AU Trunk Show taking place at Darien Sport Shop, 1127 Post Road, Darien, CT. The show will take place on Saturday Nov 21^st from 10am to 4pm.

Sale

Huge savings this month! Up to 55% off select items while supplies last, and that’s not all, free shipping on all orders through the month of November.

Sale Items

Sailwax Attaché original price $159.00 Sale price $69.00

Sailwax Large Zip original price $149.00 Sale price $69.00

Raincoat Cotton Medium Open Tote original price $79.00 Sale price $39.00

 Check out our Specials page for additional savings!

Dopp Kits, Toiletry Bags – longstanding tradition but with a facelift!

Dopp bags or toiletry bags are so useful. Traditionally made of cloth, leather or vinyl and used for storing mens grooming tools for travel. The Dopp kit has become a staple to men and woman alike to keep their toiletries organized.

The History of the Dopp bag

The Dopp bag was designed by Jerome Harris for his uncle Charles Doppelt, a German immigrant to the United States in the early 1900’s. Dopp kits used to be traditional gifts given to young men as they ascended into manhood. The popularity of Dopp kits spiked during WWII when Dopp kits were issued to GI’s and recruits. For everything you need to know about Dopp kits we found this fun little site, The Art of Manliness, who also tells you all the traditional supplies for a Dopp bag and more.

AU’s Dopp Kit

A safe place to store your travel items or just to keep your toiletries organized, the Dopp kit was another perfect match for our Raincoat Cotton and Sailwax collections! We kept the traditional shape and added our favorite colors and prints. Raincoat cotton is water and stain resistant for life’s little mishaps and each Dopp kit is lined with nylon for easy cleaning. Our Sailwax collection is durable and handsome. We hope you like them. I use mine every day!

By popular demand we have created AU Diaper bags! Our trademark laminated cotton is durable, water and stain resistant – perfect for busy moms! We took a few of our most popular playful prints and designed the new diaper bags. We added lots of pockets for binkies, bottles and whatever active moms may need. The diaper bag can be ordered with or without a changing pad to meet any need and heck, this bag is perfect even without the baby. We could all use more pockets!

To order please contact us or come to our Freeport or Westbrook Maine locations!